“I miss you, Mom.” Alden Richards, actor and BDO brand ambassador, gazes wistfully at a photo of his late mother, reflecting on the profound impact she had on his life.
“It all happened when I was in high school. Mama got sick, and just like that, she was gone,” Alden recalled, his voice tinged with sadness. “My world suddenly stopped. Our savings quickly ran out, and I had to leave school to help my family make ends meet.”
At a time when most teenagers were enjoying their youth, Alden was thrust into the harsh realities of adulthood after his mother passed away from pneumonia in 2008. In the blink of an eye, he and his family were faced with grief, financial strain, and the challenge of rebuilding their lives.
Like many Filipino families who rely on their savings, Alden’s family struggled to cope with everyday expenses and unexpected financial burdens after the loss of his mother. The experience left a lasting impression on Alden, teaching him the importance of cherishing each moment with loved ones and, more crucially, the necessity of planning for the future—of having a “Plan B” in place.
Crafting a Plan B for Life
As Alden’s career began to flourish, he wasted no time in securing his own financial protection. During a visit to his local bank, he discovered that BDO offered a financial advisor who could help him create a solid Plan B for the future.
“I’m now worry-free because I know my loved ones will be okay, even if something happens to me,” said the award-winning actor. “With life insurance, your plans will continue no matter what happens,” he added, underscoring the peace of mind that comes with knowing your family will be financially supported in times of uncertainty.
Alden praised the convenience of availing financial protection through BDO Life, especially with the bank’s wide branch network and the availability of trusted financial advisors who are always ready to help.
“With BDO Life, it’s so easy. Their financial advisors are always available at BDO branches, helping you protect yourself and your family,” he explained.
Life’s Challenges Made Easier with a Trusted Partner
Alden’s experience highlights an essential truth: life insurance is a priority for every breadwinner. It provides financial security for your family, ensuring they can maintain their lifestyle and pursue their future goals, even in your absence.
“Once you understand how life insurance helps make your family’s dreams a reality, you realize that owning one is not just an option—it’s a responsibility,” said BDO Life President and CEO Renato A. Vergel De Dios. “We are the ‘Plan B’ called upon when your Plan A fails. Our mission is to provide peace of mind, knowing that life will be easier and more comfortable for those you care about.”
BDO Life offers a range of insurance products designed to secure the future of you and your loved ones, helping you navigate life’s challenges with confidence.
Start Your Plan B with BDO Life
Make your future more secure today by visiting the nearest BDO branch and speaking with a BDO Life Financial Advisor. You can also visit BDO Life’s website at www.bdo.com.ph/bdo-life to explore life insurance solutions and receive premium quotes tailored to your financial goals and budget.
