Globe recently spotlighted its innovative and technology-powered disaster resilience initiatives at the Asia Pacific Ministerial Conference on Disaster Risk Reduction (APMCDRR) 2024, reaffirming its commitment to climate risk mitigation.
In partnership with the Ayala Group, Globe shared its holistic approach to disaster risk reduction (DRR), which combines cutting-edge technology, resilient infrastructure, and community-based response systems.

“Reliable infrastructure is essential to minimizing service disruptions during disasters. Globe builds and retrofits towers to withstand extreme weather, accounting for risks like flooding, earthquakes, tsunamis, and volcanic eruptions. We also install backup power sources to reduce network interruptions and ensure service continuity,” said Yoly Crisanto, Globe’s Chief Sustainability and Corporate Communications Officer.
Globe also collaborates with the National Disaster Risk Reduction and Management Council (NDRRMC) to send geo-tagged disaster alerts in compliance with Republic Act 10639, or “The Free Mobile Disasters Alert Act.”
In addition to preventative measures, Globe has developed rapid response systems to assist communities in need. This includes the deployment of mobile units such as Cell Site on Wheels (COW), Tower on Wheels (TOW), Cell Site at Less Footprint (CALF), Genset on a Truck (GOAT), and Emergency Base Stations to maintain connectivity in disaster-stricken areas.
The company also sets up Libreng Tawag, Libreng Charging (LTLC) stations in affected regions to provide essential communication services during power outages. Through its telehealth service KonsultaMD, Globe offers medical and mental health support to help communities recover from disasters.
Employee volunteers are also mobilized to distribute relief goods, further demonstrating Globe’s dedication to aiding in community recovery. Through Globe Rewards, customers can directly donate to partner organizations, supporting those in need.
A key component of Globe’s DRR strategy is its commitment to climate action. The company is working toward a net-zero goal to help mitigate the risks of extreme weather and other climate-related threats.
In a panel discussion on “Leveraging Digital Advancements for Early Warning Dissemination and Communication,” Globe Vice President for Regulatory Development and Strategy, Emmanuel Estrada, emphasized the importance of a multi-channel approach to emergency communications.
“We must use all available technologies to send Emergency Alert Warning Messages (EAWM) to as many people as possible. This means we cannot rely solely on mobile networks,” Estrada explained, highlighting the integration of cell broadcasts, SMS, sirens, billboards, TV, radio, apps, and social media to expand reach.
Estrada also revealed that Globe is exploring low-earth orbit (LEO) satellite technology to provide uninterrupted communication in areas where terrestrial networks might fail, enhancing resilience in remote and disaster-affected locations.
Globe applies the principles of Resilience by Design (RD) across its network lifecycle, ensuring that vital infrastructure, such as satellite hubs, remains secure and functional to support service continuity.
APMCDRR 2024 provided Globe with an excellent platform to showcase its DRR initiatives and reaffirm its dedication to protecting Filipinos with innovative solutions and sustainable practices. With over 4,000 attendees, the conference focused on accelerating DRR efforts to reduce the impact of climate change and natural disasters in the region.
Globe’s Chief Sustainability and Corporate Communications Officer Yoly Crisanto discusses the company’s technology-driven disaster resilience strategies at the Asia Pacific Ministerial Conference on Disaster Risk Reduction (APMCDRR) 2024.