Inspired by the success of premium beauty and wellness brand Beautéderm, the company’s President and CEO Rhea Anicoche-Tan extends a warm invitation to consumers as she introduces a new skincare brand — 𝐁𝐥𝐚𝐧𝐜𝐏𝐫𝐨. 

A new player in the beauty game, BlancPro offers highly effective skincare products made affordable for everyone. The brand promises to make their users “𝐆𝐥𝐨𝐰 𝐋𝐢𝐤𝐞 𝐀 𝐏𝐫𝐨” as captured in its tagline. The official launch took place on June 29 at the Luxent Hotel in Quezon City. 

“BlancPro is tailored to cater to consumers who seek effective yet budget-friendly skincare products. What sets BlancPro apart is its use of quality ingredients, carefully formulated to suit all skin types,” Anicoche-Tan said.

The respected businesswoman further emphasized BlancPro’s commitment to inclusivity, simplicity, and affordability. Tan’s new venture introduces an array of products that address various skin concerns, such as the 𝑀𝑖𝑙𝑘 𝐵𝑜𝑑𝑦 𝑊𝑎𝑠ℎ, 𝑆𝑎𝑘𝑢𝑟𝑎 𝐵𝑜𝑑𝑦 𝑆𝑐𝑟𝑢𝑏, 𝐶ℎ𝑎𝑟𝑐𝑜𝑎𝑙 𝐹𝑜𝑎𝑚, 𝑃ℎ𝑦𝑡𝑜-𝐸𝑚𝑒𝑟𝑎𝑙𝑑 𝑀𝑜𝑖𝑠𝑡𝑢𝑟𝑖𝑧𝑖𝑛𝑔 𝑆𝑜𝑎𝑝, 𝑎𝑛𝑑 𝑆𝑙𝑒𝑒𝑝𝑖𝑛𝑔 𝑀𝑎𝑠𝑘.

This also includes Marian Rivera’s signature endorsement, the 𝐽𝑒𝑗𝑢 𝑊ℎ𝑖𝑡𝑒 𝐵𝑟𝑖𝑔ℎ𝑡𝑒𝑛𝑖𝑛𝑔 𝑎𝑛𝑑 𝑀𝑜𝑖𝑠𝑡𝑢𝑟𝑖𝑧𝑖𝑛𝑔 𝐿𝑜𝑡𝑖𝑜𝑛.

Aligning her passion for healthy skin and dedication to serving others, Anicoche-Tan urges consumers to treat their skin with kindness, just as the brand’s official ambassador, Rivera, exemplifies.

“Marian Rivera has been a dear friend for many years. As the official endorser of Beautéderm Home, her effectiveness in representing the brand has been undeniable, leading my team and me to select her as the face of BlancPro. Marian embodies grace, confidence, and beauty,” the BlancPro CEO shared.

Anicoche-Tan continued, “I welcome Marian to BlancPro family. Like our tagline, she really glows like a pro—and glows from within. Through the years, subok ko nang isa siyang totoong kaibigang maaasahan.”

GMA’s Primetime Queen responded, “Ate Rei is an inspiration to everyone—especially to aspiring entrepreneurs. Hangang-hanga talaga ako sa kanya when it comes to business. She is the real deal. She knows what she’s doing and she really knows her consumers. I am forever grateful for her trust and for the trust of her new company. I believe in the products. At mahal na mahal ko si Ate Rei.”

With the introduction of BlancPro, Anicoche-Tan and Rivera encourage consumers to embark on a skincare journey that combines efficacy with affordability.

To know more about BlancPro, visit:
Facebook: blancproofficial
Tiktok: @blanc_pro
Shopee: Blancpro
Lazada: Blancpro