The “Likha ng Bataeño Goes National: Celebrating Fathers, Celebrating Local” Trade Fair has officially opened at WalterMart San Fernando, Pampanga, bringing together the finest products from Micro, Small, and Medium Enterprises (MSMEs) across Central Luzon.
The four-day trade fair, running from June 27 to 30, 2026, features exhibitors from Aurora, Bataan, Bulacan, Nueva Ecija, Pampanga, Tarlac, and Zambales.
Visitors can explore a wide variety of locally made products, including:
- 🍴 Local delicacies
- 🎨 Handcrafted crafts
- 🪵 Artisan goods
- 💼 Unique MSME products
The event aims to promote local entrepreneurship, encourage the public to support proudly Filipino products, and showcase the rich culture, creativity, and craftsmanship of Central Luzon. Organizers also encourage families and shoppers to visit the fair and help empower MSMEs as they continue to grow beyond their communities.




