SM Foundation, the social good arm of the SM Group, has welcomed 900 new college scholars nationwide, including awardees from Pampanga recognized in a regional ceremony at SM City Pampanga on August 7, 2025.

The scholarship covers full tuition, monthly allowances, and access to activities that enhance academic and professional growth, such as part-time work during school breaks, on-the-job training, and possible employment within the SM Group after graduation.

During the ceremony, SM Foundation Executive Director for Education Programs Carmen Linda Atayde told the scholars that the program is both recognition and a vote of confidence in their potential. “Because you’ve already shown us that you believe in your future. Now, so do we,” she said.

Founded in 1993 by SM Group Founder Henry Sy Sr., the program has since helped over 6,000 scholars pursue their education and contribute to the upliftment of their families and communities.