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OTOP Philippines hub opens in Tarlac

The Department of Trade and Industry Tarlac Provincial Office (DTI Tarlac), in partnership with CityMall and Tarlac Henyo Entrepreneurs Marketing Cooperative, officially launched the One Town One Product (OTOP) Hub at the CityMall SCTEX, Concepcion Tarlac on December 23, 2021.

RD Leonila T. Baluyut (center), Tarlac PCEDO Head Marvi Dela Cruz (2nd from R) and key officials of City Mall and DTI led the ribbon cutting ceremony for the launch of the OTOP Hub in Tarlac.

The activity was attended by partners and stakeholders from the Philippine Chamber of Commerce Tarlac, Provincial Government of Tarlac, Tarlac Micro Small and Medium Enterprises (MSME) Development Council, Citymall, Tarlac Henyo Entrepreneurs Marketing Cooperative, and MSMEs.

“One of the directives of DTI Region 3 is the harmonization of the OTOP Hubs, and we really need to have an impact in all the things that we do,” Regional Director Leonila Baluyut said.  

OTOP Hub is a retail one stop shop that showcases OTOP Products in the different regions of the Philippines.  It gives opportunities for the MSMEs to sell and promote their products in the different regions.  In region 3, Tarlac is the 4th province where an OTOP Hub has been established.

During the opening program, Provincial Director Agnes Ramirez congratulated and thanked all the partners and MSMEs for the success of the event.  She hoped that the OTOP Hub Tarlac will be a good venue to promote local products.

One Town One Product Philippines is a program which started in 2002. Its establishment was  promulgated through Executive Order 176.

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