BB International Leisure and Resort Development Corporation (BBI) is leading a relief mission that will reach out to 14,000 families in San Simon, San Luis and Sto. Tomas towns affected by heavy downpour and isolation the past two weeks.

Scheduled this Sunday, 06 August, the relief mission is a joint effort of corporate citizens who are set to distribute over P3.5-million worth of relief goods.

BBI Executive Irineo “Bong” Alvaro, Jr. says “This is a collaborative effort where BBI has allocated funds for the relief goods while other companies are also contributing costs attendant to logistics, manpower, transportation and the like. We are glad that we have kind hearted people who share our advocacy.” 

Alvaro said funding will come from revenues of BBI where two percent has been mandated to be allocated to Corporate Social Responsibility (CSR). BBI is the holding company of Midori Hotel and Casino, Aqua Planet and Central Summit International. 

For this relief drive, Alvaro has thanked PAGCOR and the Bridges for Benevolent Initiatives Foundation (BBIF), the community service arm of BBI. Other participating entities include Fiona’s Farm Resort, World Medical Relief Inc – Team Philippines, and the Clark Investors and Locators Association (CILA).

These entities have always conducted a series of medical and dental outreach activities especially during the height of COVID-19 pandemic. BBIF also provides scholarships to deserving individuals.