AirAsia rewards, the loyalty platform of Capital A (formerly AirAsia Group), has teamed up with SM Advantage Card (SMAC), the Philippines’ leading retail loyalty program by the SM Group. This partnership allows members to enjoy seamless two-way point conversions, enhancing their rewards experience across shopping and travel.
Through the “My SMAC, My MOVE” collaboration, SMAC members can convert 200 SMAC points into 300 AirAsia points or 500 AirAsia points into 125 SMAC points via the AirAsia MOVE app.
Nicole Tan, Chief Business Officer of AirAsia rewards, highlighted the partnership’s benefits: “We’re thrilled to work with the Philippines’ largest loyalty program to offer greater value to our members. Now, they can turn everyday shopping into travel opportunities or use AirAsia points for more shopping perks.”
With AirAsia points, members can access flights on over 700 airlines, hotel stays, and exclusive travel and lifestyle deals—all conveniently redeemable through the AirAsia MOVE app.
SMAC Chief Operating Officer Patrick Cua echoed the excitement: “This partnership enriches our loyalty program by combining shopping and travel rewards, giving members more meaningful experiences.”
Ricky Isla, CEO of AirAsia Philippines, added: “This collaboration supports our mission to make travel more accessible and rewarding for Filipinos. We’re confident it will further drive tourism demand in the country.”
Unlock new possibilities by converting SMAC points to AirAsia rewards and vice versa. Shop more, travel more, and make every moment count.