Central Luzon’s micro, small, and medium enterprises (MSMEs) recorded an impressive ₱55.3 million in total sales at the 27th Likha ng Central Luzon Trade Fair, surpassing the ₱36.5 million target by nearly 52%.

Held from October 15 to 19, 2025, at SM Megamall in Mandaluyong City, the trade fair gathered 148 MSME exhibitors from the region’s seven provinces, featuring a wide array of products including processed foods, furniture, home décor, fashion items, and organic goods.

Of the total sales, ₱17.8 million came from cash transactions, ₱29.7 million from booked orders, and ₱7.7 million from sales under negotiation. Bataan led with ₱17.4 million in sales, followed by Pampanga (₱12.0M), Bulacan (₱10.9M), Tarlac (₱6.1M), Nueva Ecija (₱4.6M), Zambales (₱2.5M), and Aurora (₱1.5M).

DTI Region 3 Regional Director Edna D. Dizon lauded the remarkable results, saying the success “reflects the growing strength, creativity, and competitiveness of Central Luzon’s entrepreneurs.” She also expressed gratitude to partners, exhibitors, and visitors for their continued support.

Organized by the Department of Trade and Industry–Region 3 (DTI-3) in partnership with Philexport-3, RDC-3, SM Supermalls, and the Central Luzon Growth Corridor Foundation, Inc. (CLGCFI), the Likha Trade Fair remains a vital platform for promoting local craftsmanship and expanding market opportunities for MSMEs.

DTI-3 extended its appreciation to all participating MSMEs, partner agencies, and the public for helping make the 27th Likha ng Central Luzon Trade Fair a success and a true showcase of Filipino innovation and enterprise.