BDO LIFE NAMED TOP INSURANCE CHOICE AMONG GEN Z
BDO Life has emerged as the top insurance brand among Gen Z consumers, ranking No. 1 in Insurance Consideration at the 2026 SynergyβYouGov Awards.
The recognition was based on the 2025 nationwide consumer tracking results of YouGov BrandIndex, which gathered insights from more than 3,000 Gen Z respondents through daily brand health monitoring.
According to BDO Life Vice President and Marketing Head Shirlyn T. Book, the award reflects the growing awareness among younger Filipinos on the importance of financial protection and long-term planning.
She noted that more Gen Z consumers now view life insurance not only as a safety net but also as a practical way to secure their future while pursuing personal and financial goals.
The citation highlights BDO Lifeβs growing relevance among younger generations as it continues to expand its reach and develop products aligned with evolving customer needs.
